Send us your Instagram handle. We record a short, personal teardown of your recent Reels and send it to your inbox. No call, no pitch deck, no password.
We will look at your account and send the Breakdown to your inbox.
Rather just talk? Book a callThe median views of your recent Reels. Not your best video and not your average, which one lucky post can drag upward. The number an ordinary post of yours actually does.
Every Reel that cleared your own median, ranked by how far. That multiple is the only fair way to tell whether an idea worked, because raw views mostly measure how big the account already is.
One specific thing we would change first, and one format that is outperforming in your market right now that your feed has not tried yet. Specific enough to act on this week.
Short-form results are wildly uneven. One video can outperform the rest of a feed combined, which drags the average up to a number that no normal post ever reaches. Plan around that number and every month looks like a failure.
So we measure every Reel against the median of the account that posted it. A video that does five times your median is a real signal, whether that means 5,000 views or 500,000.
We published the full data behind this in why the average view count is the wrong number.
Yes. There is no call to book first and nothing to buy afterwards. If what you see is useful and you want help acting on it, you can book a call from there, but you do not have to.
No. We only look at what is public on your profile. Never send anyone your Instagram password, including us.
The Breakdown works from your public Reels, so the account needs to be public while we look at it.
Automated audits grade your profile against generic rules like posting times and hashtag counts. The Breakdown measures each of your Reels against your own median, which is the number that shows whether an idea worked, and then a person who produces short-form video for a living tells you what he would change.
No. Your email is used to send your Breakdown and to reply if you write back. You will not be added to a newsletter.
It is built for real estate agents, teams, brokerages and developers, since that is most of what we do, but it works for any business posting Reels: dealerships, clinics, restaurants and personal brands included.
